1. In less than a minute, tell us who you are and why we keep hearing good things about you?
My name is Tamika Bickham. I am the Founder & Chief Storyteller of TB Media Group. I am a content creator and host of a video podcast called Lift U Up: Inspiring Health Stories. I am a former local TV news journalist here in South Florida. I am also a cat mom! Storytelling is why I became a journalist, and my desire to pursue more meaningful storytelling is the reason I left the local news business in 2014. I wanted to work with organizations, nonprofits, and health and happiness brands that need help finding and developing their voice and narrative. In local news, oftentimes, the stories are negative and reflect what’s wrong in a community and not what’s right. There’s a lot of good in our community, and we, at TB Media Group, help our clients share their stories and connect with their audiences in the most impactful way. Health and happiness are important to me, and I think they are important to everyone. This year we started one of our most rewarding projects yet—telling the stories of brands that are doing their part to make our community happier and healthier through our podcast Lift U Up!
2. What were the pivotal roadblocks and challenges you encountered along the way that helped you define your path?
There were several and I’m sure there will be more! The first roadblock I faced was realizing that I didn’t want to continue pursuing the path of a journalist, a career I worked toward since day one of college. That’s a hard realization, especially when everyone else is cheering for you and wants it for you. At the end of the day, we have to stay true to ourselves and do what makes us happy. After I left TV, I began working in communications and marketing roles for nonprofit arts organizations and government agencies. I was laid off from my job with the City of Miramar in 2018 and that was certainly the turning point that landed me where I am. I didn’t know what I was going to do. Becoming a full-time entrepreneur was never on my radar. Someone asked me to do something I was good at, I said yes, and it grew from there! It’s been quite the windy road, even in just these last two years, but without those roadblocks I certainly wouldn’t be doing what I’m doing now.
3. Why did you choose this field? Who were your role models? And what pushed you to learn and become who you are?
Growing up I loved watching documentaries and long-format news style shows like “20/20,” “Primetime,” and “48 Hours.” I love stories based on reality. I love learning something new. I love the journey that a visual story takes you on. I looked up to Lisa Ling, whom I discovered when watching Oprah as a kid. She was a special correspondent for Oprah at the time, and she really opened my eyes, educating me through her stories and telling them in a way that was so engaging and relatable. She was one of the people who inspired my passion for storytelling.As far as learning and becoming who I am, that’s always a work in progress. Being forced to adapt to change after being laid off from a full-time job pushed me to be more resilient, leave fear behind, and go for what I really want. I try to make sure I continue learning from others and educating myself along the way.
4. What is your legacy? Do you care about leaving a legacy?
That’s a great question and a difficult one to answer! My answer today is definitely different than it would have been two years ago and may be different a few years from now. I was fortunate to interview Adrian Molina on my podcast, and he said, “I think you find your purpose when you help others to find theirs.” That stuck with me, and I wholeheartedly agree with that statement. So if I had to answer that question, I would say my legacy would be the ability to move people, inspire people, and connect people in ways they never expected before through the power of the visual stories I create and share. That would be the ultimate compliment.
5. What can we all do right now to make this world a better place?
Within the context of Covid-19, I think we can all do a better job of checking in on each other. This time is having a profound impact on our mental health, so check in and make sure your friends, colleagues, and family members are ok. I’m all about human connection and that doesn’t need to be physical connection, but it’s more important than ever before. Be open. Be vulnerable. Have an open mind and an open heart. Remember, our stories connect us. Listen and share. I think that is a great place to start.
6. In less than a minute, without sounding like a used car salesperson, tell us where to find you and what is the next big thing that everyone should be anticipating from you?
My company celebrates five years in business officially this December (two years for me as a full-time entrepreneur), so I am planning a few freebies and giveaways to celebrate with you all. It will probably be around my best tips and a toolkit to show up better on camera and create your own content. I’m also planning on launching a course early next year! I think on-camera appearance is more relevant now than ever, during Covid-19, and I have some great insights coming from the perspective of a former on-camera TV reporter that I look forward to sharing. I’ll send out the information on the free webinar and course launch in the coming months. So, please stay connected with me! You can sign up for my newsletter to stay looped into those releases here. Learn more on our website TBMediaGroup.com. Definitely connect with me on LinkedIn, Facebook, and Instagram! I’d also love to hear from health and wellness professionals who would be interested in sharing their stories on my video podcast. You can always send me an email here email@example.com. Thank you for the opportunity to share my story!
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